Fri. Jun 9th, 2023
YouTube снова пытается выйти на рынок образования с новой школьной услугой

The company is trying to gain a foothold in the digital education market

In a fresh effort to establish itself in the market for digital educational tools, YouTube now provides a scaled-down version of its website for schools and universities.

The video giant intends to grant licenses for the Player for Education service to providers of educational technology, who can then apply various filters to YouTube’s enormous collection.

The Service will not advertise or offer video recommendations.

YouTube has previously entered this industry. The platform has pushed for classes to use its many instructional and practical videos for years.

The profusion of non-educational content and targeted advertising for the well-known video service have raised doubts about these suggestions, though.

YouTube offers courses, a tool that enables video creators to provide online classes for a charge or for free, in addition to Player for Education.

Global spending on educational technology is predicted to reach $404 billion by 2025.

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